1. When someone lands on your site, how clear is what you do? *

Not very clear — it could confuse people

Kind of — you have to look around a bit

Very clear — it’s obvious right away

2. What’s your biggest “conversion frustration” right now? *

Not sure what’s wrong — it just feels “slow”

People inquire, but they don’t book/buy

Traffic comes in… but not enough calls/leads

3. On mobile, how does your site feel? *

Okay, but a bit clunky/slow

Frustrating (hard to use / slow / messy)

Fast + easy to use

4. How “trustworthy” does your site feel to a new visitor? *

Not very trustworthy (might feel sketchy/unclear)

Somewhat trustworthy (could be stronger)

Very trustworthy (looks professional + legit)

5. How obvious is the next step (call/book/buy) on your site? *

Not very trustworthy (might feel sketchy/unclear)

Somewhat trustworthy (could be stronger)

Very trustworthy (looks professional + legit)

6. How easy is it to complete the action you want? *

Not easy (confusing or too many steps)

Somewhat easy (takes a few steps)

Very easy (obvious + quick)

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